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Summer WoW Event

29.08.2026 - 30.08.2026

WoW Gstaad returns this summer with an inspiring program that brings together internationally renowned authors, thought-provoking conversations, and unique literary experiences in the Swiss Alps. Guests can expect a weekend filled with captivating stories, contemporary ideas, and profound discussions – all in an intimate and welcoming atmosphere.

Program:

Saturday, August 29, 2026 

10:30 - 11:30 a.m.
- Susie Boyt
Light in Dark Times: Novels about Courage and Care

11:30 - 12:30 p.m. - DBC Pierre Masterclass
How to Make the Voices in Your Head Work for You

1:00 - 3:00 p.m.
Lunch at "The Alpina" (authors and eligible ticket holders)
OR
AI Masterclass + light lunch
What happens when artificial intelligence enters the world of books – not as science fiction, but as a practical working tool?

3:00 p.m.
Optional riverside walk to Saanen

4:00 - 5:00 p.m.
Apéro & book signings at the Librairie des Alpages in Saanen
 
5:30 - 6:30 p.m. - Jill Dawson
Interviewer: Louise Doughty
Reality as Fiction

6:30 - 7:30 p.m. - Sadie Jones
Money, Families, and the Stories We Tell Ourselves 

Sunday, August 30, 2026 

10:30 - 11:30 a.m. - Jakuta Alikavazovic
The Power of Storytelling: Books, Art, and Our Self-Understanding

11:30 - 12:30 p.m. - Douglas Kennedy
Fiction as Reassurance in an Age of Anxiety

1:00 - 3:00 p.m. - Farewell lunch at "The Alpina" (for authors & eligible ticket holders)

4:00 - 5:00 p.m. - Free street conversation "Madame Gstaad"
Open to all - meet us in the village for a lively outdoor conversation celebrating local voices and literary culture.

Ticket sales: available now at the Gstaad Tourist Office, by phone at +41 33 748 81 82 or by email ticketing@gstaad.ch