«Gstaad nachhaltiger»
«A more sustainable Gstaad» is our commitment to tourism in the Gstaad holiday region, that is as climate-friendly and sustainable as possible. It is less about perfection and more about a holistic and long-term approach to the issue – an honest endeavour to combine alpine enjoyment with sustainability.
We are aware of our responsibility for the sustainable development of our holiday region and want future generations to be able to experience the beauty and diversity of our region. We therefore understand sustainability as «grandchild compatibility».
Our work is guided by the tourism strategy, which defines the principles of sustainability. In addition, the «GST-Kompass» serves as a company-wide orientation: It summarises key elements from our strategy, statutes and shared values and provides clear guidance for responsible action.
For us, sustainable tourism takes four dimensions into account:
- economic performance (regional value creation, long-term investments)
- ecological responsibility (protection of natural resources, energy efficiency, renewable energies)
- social solidarity (equal treatment, quality of life, education, participation)
- the right of future generations to shape their own future
«A more sustainable Gstaad» highlights projects, collaborations and activities that contribute to the sustainable development of the region – from environmental and resource issues to sustainable mobility, regional value creation and social responsibility. Many of these initiatives are developed in collaboration with local authorities, businesses and partner organisations.
The aim is to preserve the natural and cultural quality of the region while ensuring attractive living and working conditions for the population. «A more sustainable Gstaad» is an ongoing development process – involving everyone who works in and helps shape the destination.
